AppleStore à Montréal

[blue_dragon]

this is exactly what the area needs!

 

the apple store is essentially located at the western edge of the core sainte-catherine retail district - there isn't much worth seeing past crescent. hopefully this will attract more business (and pedestrians) further west.

[Miska]

Il va y avoir plusieurs concerts de band et d'artistes au cours des prochaines semaines.

 

Saturday, July 26

Live at the Apple Store: The Stills

 

Be among the first to hear songs from the upcoming Stills album, Oceans Will Rise, featuring everything from edgy, hard-rock anthems to ambient tribal sounds.

 

[ErickMontreal]

Inauguration du Apple Store de Montréal

 

 

Alexandre Paillé, Lesaffaires.com

11:12

 

L’établissement qui compte deux étages a une superficie d’environ 8000 pieds carrés. Photo: Apple Insider

 

Après avoir ouvert un petit magasin à Laval, Apple inaugure cet après-midi son magasin phare pour le Canada, rue Sainte-Catherine à Montréal.

 

Tout comme le design de ses produits, Apple a mis le paquet pour offrir un magasin qui se distingue par son architecture.

 

L’établissement qui compte deux étages a une superficie d’environ 8000 pieds carrés selon le site Apple Insider, généralement bien informé sur les activités du groupe.

 

L’ouverture officielle aura lieu à 17 heures cet après-midi et Apple s’attend à ce que plusieurs centaines de personnes assistent à l’opération. Apple distribuera d’ailleurs des «T-shirts» aux 2000 premiers visiteurs.

 

Fait intéressant, le nouvel établissement est pourvu d’une petite scène et sera le site de mini-concerts dès ce week-end. Ainsi, le groupe The Stills s’y produira samedi et la chanteuse Anik Jean sera sur place lundi.

[ErickMontreal]

Apple store - Montreal Downtown

 

 

 

 

 

http://www.whiteblog.net/?817-premiere-photo-apple-store-montreal

_______________________________________________________________________________________________________

 

Montreal flagship to headline weekend of Apple store openings

By AppleInsider Staff

Published: 09:00 AM EST

 

Canadians will get their first taste of a high-profile Apple retail store this weekend when the iPhone maker takes the wraps off a spacious, double-decker flagship shop in downtown Montreal. The company will also open its first store in South Carolina and its fifth in Arizona.

Apple Store Sainte-Catherine

 

In a little under a year, Apple has transformed a gloomy, tree obscured MENS fashion retail outlet at 1321 Ste-Catherine Ouest into a bright and airy two-story flagship shop aimed at luring shoppers passing through the heart of Montreal.

 

Massive glass panels framed by grey limestone serve as a giant window into the store, offering wall-to-wall street views of its interior. Inside, the store is clad in stainless steel and shoppers will find all the amenities of a typical Apple flagship shop, including a glass staircase and sprawling second-floor Genius Bar.

 

Apple is believed to have signed a $1.2 million annual lease on the 9,300-square-foot property, which sits just blocks from McGill University and within striking distance of Montreal's 3.6 million other residents.

 

However, alternations noted in AppleInsider's breaking reports (1, 2) on the flagship shop last summer suggest usable retail space will come in around 8,000 square feet when store finally opens for business on Friday at 5:00 p.m. Among those alterations were spaces cordoned off for offices, a back-end stock room, and bathroom facilities.

 

Apple also raised the ground floor slightly, relocated a couple of structural columns near the store's entrance, and threw down a new roof. Photos comparing the space before and after the renovations can be seen after the glamour shot, below.

 

http://www.appleinsider.com/articles/08/07/24/montreal_flagship_to_headline_weekend_of_apple_store_openings.html

 

[Cataclaw]

I'm no fan of apple (rather, i'm no fan of apple zombies and the whole "look at me i'm so trendy loloooll" bullcrap) but i have to say i like this clean professional sleek building.

 

8.5/10

[cjb]

quelqu'un se rapelle l'immeuble qui était là avant le Apple Store ?

[Joelb]

C'est tres beau! Ca semble futuriste irréel! J'adore!

[cprail]

before and after...

 

(from http://www.appleinsider.com/articles/08/07/24/montreal_flagship_to_headline_weekend_of_apple_store_openings.html)

[MTLskyline]

Je crois que ce fil devrait être transféré dans la section completé

[ErickMontreal]

Big shiny apple

Everyone's MacHappy in Montreal as the Apple flagship opens on Ste. Catherine St.

 

Roberto Rocha, Montreal Gazette

Published: Friday, July 25

 

MONTREAL - Ten minutes before opening its doors to the public at 5 p.m., employees of the Montreal Apple store embarked on a preparation rite of clapping, cheering and hooting. Outside, Apple's first customers had been waiting in line all day.

 

No, they weren't waiting to buy an iPhone, since the store doesn't sell them. There were no special discounts; all computers and iPods were at full price.

 

They waited in line because Apple has crafted a brand so flawless that its fans happily wait under the summer sun as long as 10 hours to be the first ones inside.

 

"They're sick. They're nuts," muttered a passerby.

 

The doors swung open and Joëlle Gariépy, the first one in line, was ushered into a corridor of screaming, high-fiving Apple clerks.

 

She had been waiting since 7:15 a.m. She doesn't have money to buy anything inside, but hopes to one day own the ultra-thin MacBook Air laptop.

 

"We have to be here on the D-Day. It's really cool," she said before going in.

 

The new store, at 1321 Ste. Catherine St. W., is the first flagship store in Canada, and seventh overall. Small outlets exist in shopping centres, but not the two-storied stand-alone shops that have become a central part of Apple's marketing.

 

Other such stores can be found in San Francisco, Chicago, Boston, London, Tokyo, and the storied glass box on Mahattan's 5th Ave.

 

Local Mac heads have been waiting for this day for a year, since rumours of its landing first surfaced in the Apple speculation digest AppleInsider.com. The Gazette later confirmed with the building owner, and with its former tenant, that the Cupertino, Calif. company would be the next occupant.

 

In the fall, the building was shrouded in a black wooden shield, keeping the construction inside a mystery.

 

Yesterday, metal barriers kept customers in line on Ste. Catherine St. and up Crescent St. Some were treated to Apple-branded parasols and bottles of water.

 

"I came here to witness the art of manipulating humanity," said Paul Dawalibi, a venture capitalist who invests in technology startups.

 

"Apple managed to make people want something so badly, they willingly put up with this.

 

"It's all about appealing to emotion."

 

The company owes much of its recent success to its maverick chief executive, Steve Jobs, who is considered a marketing genius. The company's fortunes are so tied to Jobs that rumours that his health is failing have sent shares tumbling despite record profits.

 

They rose again Thursday after the New York Times reported Jobs is cancer-free, and that his gaunt appearance is due to weight loss after an operation this year.

 

rrocha@thegazette.canwest.com