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Found 5 results

  1. BMW Welt by Coop Himmelb(l)au wins best of Production at WAFl Awards 2008 BMW Welt, literally “the World of BMW”, is a hybrid exhibition and automobile delivery centre designed by Austrian practice Coop Himmelb(l)au. The multi-functional centre is divided in 5 key areas: Premiere, at the center of BMW Welt, where the vehicles are handed over to customers on rotating platforms, from where they can drive out of the building via a generously sized ramp; Lounge, integrated into the roof and virtually suspended over the delivery area, supported only by the utility service shafts and a column; Forum, located in the north wing of the building, a state of the art Auditorium for up to 1200 people; Tower, in the southwest, a multifunctional area with restaurants, exhibition, sales floors and administrative offices; Double Cone, resting on eleven columns, a full-service event realm extending over several levels, including a stage with its own catering infrastructure, rotating platforms and infrastructure connections for events. Wolf D. Prix, co-founder and design principal of Coop Himmelb(l)au described the project: "The concept behind the design envisions a hybrid building representing a mixture of urban elements. Not an exhibition hall, not an information and communication centre, not a museum, but instead all of these things, along a passage organized under one roof and horizontally and vertically layered. A conjoining of urban marketplace and stage for presentations”. The WAF judges chose it as the winner amongst 12 shortlisted entries in the Produciton category and defined the scheme as “deeply indebted to Le Corbusier´s enquiring mind and dedication to experimental culture” adding that “Wolf D. Prix pursues new meanings and forms in architecture.” Incidentally BMW Welt represents the zenith of Wolf D. Prix’s fascination with turning clouds into architecture, as his words testify: "From the very start we’ve wanted to build cloud architectures and cities that change like banks of clouds.” The centre was also one of the 10 RIBA European Awards winners in 2008. Laura Sal http://www.worldarchitecturenews.com/index.php?fuseaction=wanappln.projectview&upload_id=10552
  2. Malmenée par le ralentissement économique, le constructeur suédois Volvo annonce la suppression de 3300 emplois tandis que son concurrent BMW procède à des arrêts de production. Pour en lire plus...
  3. Touché par la crise, le constructeur automobile allemand BMW a renoncé mardi à toutes ses ambitions pour 2008 et s'inquiète pour l'an prochain, selon son PDG Norbert Reithofer. Pour en lire plus...
  4. Luxury automakers smash August sales records in Canada By Nicolas Van Praet, Financial PostSeptember 6, 2009 When auto executives gathered at Pebble Beach in Carmel, Calif. this month to show off a bevy of new luxury car models, the mood was decidedly more downbeat than in previous years. Managers for Lamborghini and Lincoln decried the state of sales for their high-end cars, arguing that their well-heeled American buyers are fearful of flaunting their money with lavish purchases at a time when the United States is still gripped in financial scandals and climbing unemployment. “Keeping up with the Joneses is passé,” lamented Ford Motor Co.’s Mark Fields. Somebody forgot to tell that to Canadians. Amid the worst job market in 15 years, several luxury automakers smashed August sales records in Canada. Mercedes-Benz reported a 20% increase in sales and has sold 2,318 more vehicles this year than last. BMW and Lexus are also besting last year’s tally with double-digit percentage increases last month. Audi nearly doubled its sales in August over a year ago, and has sold 27% more vehicles this year. The country is in a recession and yet the luxury market is holding up. Meanwhile, sales of the most affordable vehicles, subcompacts, are down 26% through the first eight months. “It’s totally counter-intuitive,” said John White, chief executive of Volkswagen Group Canada, Inc., which comprises the Volkswagen and Audi brands. “It’s taken us a little bit by surprise. And the Audi division has had to turn around and ask [headquarters] for more cars because we didn’t think the demand would be as strong in a down market.” Mr. White’s read on the situation is that Canadians who believe they are secure in their jobs are pulling the trigger on buying middle-of-the-road luxury vehicles like the A4 sedan and BMW 3-Series, not the higher-end models. He said the luxury segment has become hyper-competitive as BMW and Mercedes “are out there as aggressive as you’ll see mainstream competitors,” offering deals that were unthinkable only a few years ago and making it easier for buyers to step into premium cars. Mercedes is offering lease deals such as $398 per month on its 2010 C250 car, based on an interest rate of 4.9% for 36 months. That’s on par with a similarly-equipped Honda Accord or Mazda6, according to the Automobile Protection Association. Roughly 40% of luxury vehicle sales transactions in Canada are leases, according to J.D. Power & Associates’ Power Information Network. One third of people pay cash while the rest take out a loan. Sales growth is particularly strong in one sub-segment of the premium market: compact luxury SUVs. Volvo, Mercedes and Audi have launched new vehicles into that category this year, which has helped boost sales volumes 66% over 2008 levels, said industry analyst Dennis DesRosiers. “We’re still a society that needs to carry stuff,” said J.D. Power analyst Geoff Helby in explaining why SUV models like the Volvo XC60 and Audi Q5 are clicking with buyers. “[People] are stepping away from the previous generation of minivans and big honking SUVs and they’re going into something smaller” without giving up luxury features. In the mind of the Canadian luxury buyer, downsizing is the compromise they’re making in the recession, Mr. Helby said. Mary Weil is proof. The media relations professional and her husband started looking around for a new vehicle earlier this year after the lease on a larger sports utility vehicle he drove expired, she recalls. They decided on a Mercedes GLK compact SUV. “The price point was surprisingly not that much higher than comparable vehicles.” In a Jan.15 analysis, Mr. DesRosiers predicted the luxury market in Canada overall will drop 5% this year. Automakers sold 131,436 luxury vehicles in 2008, a 3% decline over the year before. Financial Post [email protected]
  5. Le constructeur allemand, spécialisé dans les voitures de luxe, réduit ses dépenses avec des mesures qui touchent quatre sites. Pour en lire plus...